An Independent Creative Visionary and Collaborative Leader: I'm driven by a perpetual quest to infuse intelligence and thoughtfulness into our world, constantly seeking inspiration from diverse sources. My forte lies in uncovering possibilities within every situation, not only for myself but also in guiding others to realize their untapped potential, be it in shaping their brand or serving as a vital team player. This, to me, encapsulates the essence of creativity.
A Farm Kid That Went to Art School
My name is Jason Bays, and love doing what I do. I am a creative veteran with 25 years of experience. I am the guy you call when you simply what to get sh*t done. Design ninja, creative mercenary, whatever the title might be in the moment, that’s me. Usually, the more daunting the task, the more I like it. I love working on new branding. I love finding meaningful creative strategies to keep a project on target. I love to find the inspiration in every little thing that I do.
Designer, illustrator, author, creative thinker, visual problem solver, design ninja, creative mercenary, whatever my title might be, I am about breaking things wide open and finding the possibilities of the situation at hand. My name is Jason Bays, and love doing what I do. I am a creative veteran with 25 years of experience. I am the guy you call when you simply what to get sh*t done. And I just happen to be pretty good at illustration, design and all of the applications that lie there within.
Design & Illustration
Clever cop here about Design & Illustration
A Few of the Brands I Have Had the Pleasure to Work With:
Design & Illustration
As a mutli-faceted creative, I have been very lucky to gain a high level of experience in both graphic design and illustration. In the modern creative world, it is hard to see where one ends and one begins, often times. Whatever it takes, I appreciate just getting a project across the finish line and am always willing to learn something new to add to my tool set that will make me a better designer & illustrator.
Breweries & Distilleries
A showcase of a few of the clients I have worked with in the beer and spirits market. With a well rounded experience working with varying sizes as I have helped them navigate the highly competitive regional and national market.
Featured Projects
pepsi generation loyalty gifts
The project aimed to curate a catalog of nostalgic loyalty gifts spanning the eras of the 1940s and 50s, 60s and 70s, as well as the 80s and 90s. Our task involved delving into Pepsi's extensive archives to unearth assets suitable for adorning a diverse range of products, all destined for a global giveaway program.
old chicago pizza w0rld beer tours
Introducing a national seasonal loyalty program designed to entice craft beer aficionados into Old Chicago by showcasing their extensive beer menu. In essence, enjoy beer and earn exciting rewards.
sobe packaging
As a member of the creative development team commissioned by Pepsi, we were entrusted with the mission of revitalizing the Sobe brand to resonate with the emerging Millennial demographic.
Branding & Logos
Clever copy here-
Finding Out What Makes a Brand Tick.
Carrying out the overall representation of a company, from logo inception to the overall branding strategy is an exciting area of expertise for me. From exploring the fundamental associations of a logo mark to the psychology of color association to assure every aspect of the brand is carried out on every level, has been a significant amount of my experience in the field. By far the most challenging, but definitely one of the most rewarding aspects of what I do.
Featured Projects
weston brewing company
To this day, still remains one of my all-time favorite projects. Nearly 15 years later, the logo and branding continue to stand as a testament to the brewery's storied heritage
jimmy’s java
Incorporating the adventurous spirit that defines the brand, our goal was to craft a persona with an air of mystery that resonated deeply with consumers.
johnson county community college
Although initially unassuming and boasting one of the largest student bodies in the state of Kansas, our aim was to craft a brand that vividly conveyed the abundant opportunities the school provides for student growth and success.
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Pop Culture Fine Art
I have been very lucky be able to work on creating fine art expressions of pop culture icons.
Lifestyle Status in the World of Licensed Products
Exploring the Unconventional: My fine art journey thrives on the irony of elevating everyday subjects to the realm of fine art, from superheroes and vintage cars to beloved guitars. Over the years, I've honed my digital painting skills by channeling my passion into each stroke. What sets my creative journey apart is the privilege of collaborating with some of the biggest brands in pop culture. Together, we've transformed their iconic characters and symbols into lifestyle-defining licensed products, bridging the gap between fine art and pop culture, and creating pieces that people proudly hang in their homes to celebrate their passions.
a few of the brands I have partnered with
AI ART GENERATION
utilizing the technology and the tools at hand.
Artificial intelligence tools, despite sparking division within the creative realm, undeniably represent the future—a transformative wave that wields invaluable potential. I have embarked on a journey to seamlessly integrate AI tools into my creative process, harnessing their capabilities to amplify my creative horizons and explore an expansive array of styles and techniques. Explore the following projects, each a testament to this innovative fusion of human creativity and AI-driven possibilities.
Those Who Tell the Stories, Rule the World.
I'm fueled by the two words I cherish most: 'what if.' They open the door to limitless possibilities. As an artist, I've always been a storyteller at heart, driven by the desire to share fresh perspectives with the world. Over the past 18 months, I've embraced a new challenge—integrating AI tools into my creative process. This journey has not only expanded my creative horizons but has also equipped me with the skills to effectively blend new technology with my artistry.
My portfolio represents more than just my creative journey; it's a testament to my commitment to becoming a better storyteller and artist. Each project reflects my dedication to pushing creative boundaries, combining traditional artistry with cutting-edge technology to explore the endless 'what ifs' of the creative world.
Featured Concepts
kid rocket intergalactic tow & robot repair
A SPACE OPERA FOR A NEW GENERATION
What if Douglas Adams' humor collided with the scientific expertise of Neil DeGrasse Tyson, all wrapped in the fantastical essence of Star Wars and the whimsical charm of Harry Potter?
wolf the dragon samurai
WHAT IF: SUPERNATURAL SAMURAI ANIME SERIES
A young immortal werewolf samurai, seeks revenge against a demon and his army of shapeshifters that destroyed his clan, aided by sage spirits and allies in an epic tale that spans 600 years.
prometheus code
WHAT IF: ROBOT ZOMBIES
On the luxurious confines of Eden Isle, a catastrophic virus morphs advanced robots into unstoppable mechanical zombies.