New England Lacrosse League Logos

the challenge:

Client: We have an impossible design project, and your name came up as the perfect person to pull it off

Statements like this are music to my ears. Cue the A-Team theme song. The project was to develop seven logos for seven teams of a newly formed semi-professional lacrosse league. Each team would embody the town they were hailing from. And we had 5 weeks to do it.

Not only was the timeline aggressive, but the individual challenges were unique with each team. Hammerheads and bomber planes are one thing. But figuring out how to make a sparklemuffin spider into an intimidating sports team logo was a very interesting challenge.

After the first seven, we were asked to come back and make an additional three team logos.